UIC Liautaud Loop

CPA Exam Success

According to national CPA data, UIC MSA students ranked 19th in the nation for passing all parts of the exam. Yet another reason to become part of the Liautaud family!

Liautaud Ranks Again

For the third year in a row, Entrepreneur magazine and the Princeton Review have named the Liautaud Graduate School of Business as one of the top 25 graduate entrepreneurship programs in the country!!
  

Professors featured on BusinessWeek.com

Professors Al Page and Joe Cherian were featured in a blog on BusinessWeek.com that showcased the Interdisciplinary Product Development course and the Innovation Center.

Congratulations to the INFORMS Student Group!

The INFORMS UIC student chapter is the recipient of the "Magna Cum Laude" Award. This award is one of the prestigious awards presented by INFORMS GLOBAL and is to be recognized at the INFORMS 2009 Annual Meeting on October 13 in San Diego, CA.

For more info about this event visit its website.

  

Congrats to the Jimmy John’s Gift Certificate Winners!

The following individuals completed a survey provided by the LGSB office during this years Welcome Back Picnic and picked themselves up a gift certificate to Jimmy John’s Gourmet Sandwiches.

Renette Johnson
Nicholas Betts
Srikanth Raghupathy
Rajeev Natarajan
Jennifer Banovic
William Stenzel
Sujay More
Yinhua Jia
Ming Liu
Shalivahana Phadke

Congratulations to the winners and thank you to everyone who participated.

Accepting Nominations Now!

Nominations are now being accepted for the College of Business Administration’s Class of 2010 Alumni Leadership Academy Award. Submissions are due no later than September 25. This award is designed to pay tribute to three CBA alumni whose professional or personal accomplishments best exemplify the CBA’s commitment to leadership, service, teaching and research. The induction of the Class of 2010 will take place on Tuesday, February 23, 2010. For more information contact Nicole Askew in the development office by phone at (312) 996-7650 or by e-mail at naskew@uic.edu.

How should the Federal Reserve spend our cash?

Find out Professor Bob Chirinko thoughts about Federal Reserve independence in this interview featured on First Business.

Chicago Real Estate, A Professors Perspective

Associate Director of the UIC Center for Urban Real Estate, Thomas Bothen, talks about the market value of real estate on Chicago's North Side, particularly in Lincoln Park, in an interesting Chicago Tribune article.

Why Toastmasters?

A message from the UIC MBA Alumni Association

We’ve seen it time and time again: the people who secure the job, are promoted, acquire financing for business ideas. The people who advance are those who communicate the best. Public speaking is one of the most difficult skills to master that can advance an individual to the next level. Toastmasters provide the opportunity to develop your public speaking skills. The club is open to all UIC students, alumni and faculty, and hosts professionals from various industries who share their experiences.

If you are interested in joining Toastmasters, contact Cory Cooper at corycooper2008@gmail.com.

Fall 2009 Course Spotlight

Marketing 594: 

Marketing Analytics
Wednesdays, 6–8:30 p.m., Professor Alan Malter

As an executive, you must be an effective decision maker. Marketing decision making resembles design engineering — putting together concepts, data, analyses and simulations to learn about the marketplace and to design effective marketing plans. Although many view marketing as an art and others regard it as science, this course views marketing as a combination of art and science to solve specific problems. Students will learn concepts and work with data and software tools for making decisions regarding segmentation and targeting, positioning, forecasting, new product and service design, and the elements of the marketing mix. Students will learn to take advantage of the massive amounts of data available in most organizations, use that data to make better-informed decisions, and create compelling evidence to persuade other executives to support those decisions. Although processes can be taught by lecture, skill development requires hands-on practice; therefore the course will focus on short case studies that use real market research and financial data and a software package called Marketing Engineering for Excel. For more information of the value of learning marketing analytics, visit the Marketing Engineering Web site at www.mktgeng.com.

 

About the Professor

Alan Malter has been teaching marketing analytics at UIC since 2007. Previously, he taught marketing strategy and marketing research at the University of Arizona while studying the marketing decisions of real-world companies. Malter focuses heavily on practical application because these skills will be critical to students in their professional careers. Before entering academe, Malter worked as a market analyst in Israel and a consultant on export development for the World Bank. He received his PhD in marketing from the University of Wisconsin-Madison, MS in agricultural economics, and AB in political science and economics from UIUC. His research examines the changing role of marketing; industry clusters and the effects of geographic proximity on knowledge transfer and innovation; and tacit knowledge in managerial and consumer decision-making.

For more information about MKTG 594: Marketing Analytics, feel free to contact Professor Malter at amalter@uic.edu.